Google PPC · Charlotte, NC
Stop Wasting Money on Google Ads That Don't Bring in Calls.
Most contractors running Google Ads waste 40–60% of their budget on traffic that never converts to a call. We fix that — daily, not quarterly.
15-minute call · No charge · No obligation
The real problem
Most contractors running Google Ads are paying for clicks from tire-kickers, wrong zip codes, and non-emergency searches. The average home service business wastes 40–60% of their ad budget on traffic that never converts to a call. If your campaigns aren't structured around the exact keywords your best customers type at the exact moment they need help, you're subsidizing your competitors.
How Boxi does it
What's included
Daily campaign optimization
Most agencies check your campaigns once a month. Our AI analyzes spend patterns daily — catching wasted budget before it compounds and identifying high-converting search terms as they emerge.
Trade-specific keyword strategy
HVAC, plumbing, roofing, and landscaping buyers search differently. We build your campaigns around the exact terms your customers type at the moment they need to hire — not broad keywords that attract researchers.
Negative keyword lists that save you money
We start every account with a negative keyword list built from contractor-industry data. That means no budget wasted on "DIY HVAC repair" or "free plumbing estimate" clicks from day one.
Conversion tracking that shows real calls
We track every phone call and form fill back to the specific keyword and ad that generated it. You know your cost per lead, not just your cost per click.
Competitor monitoring
If a competitor starts bidding on your brand name or your top keywords, we know within days. We flag it and adjust — so you're not funding their growth.
Month-to-month — no contracts
We earn your business every month. Most clients stay 12+ months because the ROI is clear — not because they signed a 12-month contract.
Typical outcomes
What clients see after working with Boxi
+40%
more leads in first 90 days
4.8★
average Google review rating
<24hr
time-to-first-lead after launch
Results based on average of clients using Boxi 90+ days. Ranges vary by market, budget, and starting point.
Get started
Ready to talk google ppc?
Drop your info and we'll reach out within the hour. No charge, no obligation.
Get started
Ready to get started?
Tell us a little about your business. We'll follow up within 4 business hours.
- No contracts — month to month
- 4-business-hour response guarantee
- Free 15-minute strategy call included
Message sent!
We'll be in touch within 4 business hours.
What to expect
When will you see results?
Days 1–7
Live & tracking
Tracking is set up, your Google Business Profile is optimized, and campaigns are configured. You're live.
Days 7–21
First leads arrive
Review requests go out. Google Ads begin generating impressions and calls. First qualified leads typically arrive by day 14–21.
Day 30+
Full optimization
Campaigns are optimized on real data. Cost-per-lead drops. Lead volume increases. Monthly snapshot shows your numbers.
Pricing
Simple pricing. No contracts.
Pay month to month. Cancel any time.
Starter
per month
- Campaign setup + management
- Trade-specific keyword strategy
- Negative keyword list
- Call tracking
- Monthly reporting
Growth
per month
- Everything in Starter
- Multiple ad groups
- A/B ad testing
- Landing page optimisation
- Bi-weekly reporting
Scale
per month
- Everything in Growth
- Multi-location campaigns
- Competitor monitoring
- Full-funnel tracking
- Weekly reporting
- Dedicated account manager
Who we serve
Built for trades and professional services
Frequently asked questions
How much should I budget for Google Ads as a contractor?
We recommend a minimum ad spend of $1,000–$1,500/month to get enough data, especially in competitive markets like HVAC and roofing where CPCs run $15–$35/click. Your management fee covers strategy, optimization, and reporting — your ad budget goes directly to Google. A realistic expectation for HVAC: at $2,000/month ad spend, expect 20–40 phone calls/month depending on your market.
How long before I see results from Google Ads?
Most clients see their first leads within 7–14 days. The first 30–60 days are the learning period — this is normal for any Google Ads campaign. Months 2–3 are when cost per lead starts dropping as we cut waste and double down on what works. Don't trust any agency that promises results in the first week without explaining the learning phase.
What's included in Boxi's Google PPC management?
Campaign strategy and setup, keyword research and negative keyword lists, ad copy creation and A/B testing, landing page recommendations, conversion tracking setup (calls + form fills), weekly performance reports, and monthly strategy calls. We also include competitor monitoring — if a competitor bids on your brand name, we know.
Do you require long-term contracts?
No. Month-to-month agreements only. The results should keep you — not a contract. Most clients stay 12+ months because the ROI is clear.
Can you take over existing Google Ads campaigns?
Yes. We start with an audit of your existing account before touching anything. Most accounts we inherit have 35–50% of budget going to irrelevant searches. We'll show you exactly where the waste is before proposing any changes.
Ready to stop wasting Google Ads budget?
15 minutes. Free. No obligation.
Book Your Free Strategy CallNo charge. No obligation. No sales pressure.