Marketing agency · Charlotte, NC
Charlotte marketing
built for
contractors.
AI-powered marketing for HVAC, plumbing, roofing, and home services contractors in Charlotte. Real leads, transparent pricing, no contracts.
15-minute call · No charge · No obligation
- starting price
- $497/mo
- AI lead response
- 10 sec
- cancel any time
- No contract
- AI answers calls
- 24/7
Charlotte's home services market
The demand is there.
Most contractors can't
keep up.
Charlotte is one of the fastest-growing metros in the Southeast. New neighborhoods, new construction, aging housing stock, extreme summer heat — the demand for HVAC, plumbing, and roofing services is real and growing. The problem isn't demand. It's that most Charlotte contractors are losing qualified leads to competitors who are faster to respond, better-reviewed, and more visible on Google.
78%
of home service jobs go to the first company that responds
If you're on a roof or under a sink when the call comes in, you're not winning that job — unless your marketing works while you work.
391%
higher conversion rate when you respond within 1 minute vs 5 minutes
Our AI texts back in 10 seconds — before the homeowner even hangs up.
76
new reviews in 90 days — one Charlotte HVAC company
From 18 reviews to 94. Google Maps calls more than doubled.
What makes Boxi different
Not another Charlotte
agency that does everything.
We specialize in home services — not "everything"
Most Charlotte marketing agencies serve restaurants, salons, law firms, and HVAC companies all at once. They don't know the difference between a flat-rate service call and an install estimate. Boxi focuses on home services contractors. We know your business because we work in it every day.
Our AI works when you can't
You're on job sites, in attics, under houses. You're not sitting at a desk waiting for lead notifications. Our AI answers your phone after hours, texts back missed calls in real time, follows up on form fills in 10 seconds, and generates Google reviews automatically after every completed job.
We publish our prices
No Charlotte marketing agency publishes their pricing. You have to book a call, sit through a pitch, and wait for a proposal before you find out the number is $5,000/month with a 12-month contract. Boxi's pricing starts at $497/month and goes to $2,997/month. It's on our website.
Charlotte results
From 18 in 90 days — Charlotte HVAC company on Growth plan
AI texts back every missed call — before your competitor picks up
Every plan is month to month. Cancel with 30 days notice, no penalty.
"We'd been burned by two agencies before — both took our money, showed us reports full of impressions, and delivered maybe one or two actual jobs. Boxi was different from the first month. Every lead tracked. Every missed call texted back. We knew exactly what we were getting."
Marcus T.
HVAC owner · Charlotte, NC · +22 leads/mo after 90 days
Pricing
Simple pricing. No contracts.
Pay month to month. Cancel any time. No setup fees.
Starter
$497/mo
For Charlotte contractors just getting started.
- Google Business Profile management
- Automated review generation
- AI lead follow-up (text in 10 sec)
- Monthly performance report
Growth
$1,497/mo
Generate consistent Charlotte leads.
- Everything in Starter
- Google Ads (Charlotte + surrounding areas)
- AI voice assistant (24/7 call answering)
- Answer Engine Optimization
Scale
$2,997/mo
Multi-truck operations, top of local search.
- Everything in Growth
- Full funnel automation
- Dedicated account manager
- Custom CRM integrations
All plans: no contracts, no setup fees, cancel any time. Territory exclusivity — we don't take two competing contractors in the same Charlotte service area.
Charlotte trades we serve
Every trade has its own marketing approach.
Click your trade to see exactly what we do for your specific business — not a generic agency pitch.
HVAC Marketing
AI phone answering, 24/7 lead response, review generation for heating and cooling companies.
Plumbing Marketing
Emergency lead capture, Google Maps domination, after-hours AI response.
Roofing Marketing
Storm season lead surges, Facebook + Google Ads, insurance job pipeline.
Landscaping Marketing
Seasonal campaigns, recurring client acquisition, local SEO.
Don't see your trade? Talk to us — if we work with contractors in your vertical, we'll tell you.
Service area
We serve the full Charlotte metro.
Boxi is based in Charlotte but our clients are across the metro. We have dedicated pages for the markets we know best.
Concord
Fast-growing Cabarrus County — serving new residential construction and established neighborhoods.
Huntersville
Lake Norman area — home services, chiropractors, and law firms in north Mecklenburg County.
Matthews
Established SE Charlotte suburb — strong local business community on the Monroe Road corridor.
Why Charlotte contractors leave their agency
The pattern is consistent.
A Charlotte contractor signs with an agency, pays $2,500–$5,000/month, and 6 months later they have a thick monthly report, no clear sense of what worked, and a contract with 6 months left on it.
Opaque reporting
Lots of impressions and clicks, no connection to actual jobs booked.
Every lead tracked to its source. You see calls, texts, and form fills — not vanity metrics.
Generic strategy
The same approach they'd use for a dentist or a restaurant.
We only serve home services contractors. No generic playbooks.
Long contracts
Locked in before you know if it's working.
Month to month. Cancel any time. You're in because it works, not because of paperwork.
No speed-to-lead
Leads sit in a CRM for 12 hours before anyone follows up.
AI follows up in 10 seconds. Not 12 hours. The difference is jobs won or lost.
New in 2025
When someone asks ChatGPT "best HVAC company in Charlotte" — will your name come up?
58% of searches now end without a click. AI answer engines pull recommendations from your reviews, website, and directory listings. We optimize all of it so your name is the answer — not your competitor's. Answer Engine Optimisation (AEO) is included in our Growth and Scale plans.
Results
What Charlotte contractors see
Ranges based on current client outcomes. Individual results vary by market, plan, and starting conditions. Average HVAC replacement in Charlotte: $9,000–$11,000. Average roofing job: $8,954. Every lead recovered is a high-ticket opportunity.
| Metric | First 30 Days | First 90 Days |
|---|---|---|
| Qualified leads/month | 10–15 | 20–35 |
| Google reviews added | 15–30 | 50–100 |
| Missed calls recovered | 5–10 | 10–20 |
| Cost per lead (Google Ads) | $18–$30 | $15–$22 |
Results based on average of clients using Boxi 90+ days. Ranges vary by market, budget, and starting point. Cancel any time — no penalty.
FAQ: Charlotte Marketing Agency
Do you only serve Charlotte?
Charlotte is our home base and where our local presence is strongest. But our AI systems and marketing programs work anywhere in the US. We serve contractors in the surrounding Charlotte metro — Concord, Huntersville, Matthews, Mooresville, Gastonia — and beyond.
What's the minimum commitment?
None. Every plan is month to month. You can cancel at any time without penalty.
How long until I see results?
Google Ads typically generates leads within the first 7–10 days. Review generation shows results in 14–30 days. SEO improvements take 60–90 days to show up in rankings.
Do you lock in territory — no other Charlotte contractors in my trade?
Yes. We don't take two competing HVAC companies in the same service area. First in, protected.
What does the free strategy call include?
15 minutes. We look at your Google Business Profile, your current reviews, your competitors' positioning, and give you a straight read on what's working and what's not. No pitch, no pressure, no upsell attempt on the first call.